• March: Wear sandals and pretend it's warm…

    by  • Monday, March 9, 2009 • 0 Comments

    We’re big fans of the Keep Calm and Carry On accessories here in the Ideal Home office (as you might have read in our previous blogs) and we’ve just been told about this spoof Keep Calm and Carry On calender from Etsy. Let us know if you’ve come across any other takes on the iconic slogan – we’d love to hear from you…


    Make resolution and break immediately – check 

    Bat lashes and pound chocolate – check 

    Wear sandals and pretend it’s warm – (well it is sunny outside today!) – check

    can’t wait for April… - Emily 


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    The future of gaming

    by  • Sunday, March 8, 2009 • 2 Comments

    This post is a bit tech-heavy, so bear with me! I’ve just got back from a meeting of the London Girl Geek Dinners, a networking society for women who work in technology. The evening was really interesting and lots of exciting new ideas were discussed. One of the coolest things I learnt about was the idea of creating  ‘MediaScapes‘. The official definition of a ‘MediaScape’ is a ‘location-based experience, game or tour’, and basically it’s a new way for people to interact with their surroundings.


    All you need is a device that has both wifi internet access and built-in GPS (Global Positioning System) such as an iPaq. You select an ‘MScape‘ from the MScapers website, then, as you move through a specific space – such as a city, a zoo or a park – your position is tracked by GPS. When you reach a specific location, it triggers a delivery of images, sounds, videos or text to your device,  to enrich your experience. For example, if you’re walking around a zoo, you might get extra information about the animals delivered straight to you as you reach specific enclosures, or when you’re sight-seeing, you might receive tourist tips and historical facts as you pass specific buildings.


    It’s not just your location that triggers digtial media deliveries – they can be triggered by  proximity to a specific place, a specific time or even a physical movement. This technology might be used in the future for GPS-based gaming. Click here to see an amazing video showing what gaming might be like soon. Surely gaming that gets the kids off the sofa and out into the real world is a good thing.


    A woman in a MediaScape on Salisbury Plain

    But I can foresee problems too…will there be lots of accidents as people staring at their screens don’t pay attention to dangers in the real world? Will people get confused about where to draw the line between fantasy and reality with so much overlap? Also, MScapes are designed to ‘enrich’ our experience of reality, but does the real world need enriching? Will these MScapes end up distracting us from reality instead? Only time will tell…  - Ellie

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    Graham and Green's birthday collection

    by  • Thursday, March 5, 2009 • 0 Comments

    Graham & Green is celebrating its 35th birthday this year by releasing a range of limited edition products featuring the tropical lovebirds design shown below. The Graham family has worked in collaboration with some of the UK’s top homeware designers to produce this new birthday collection, including Petra Boase (mugs), Jan Constantine (cushions), Big Tomato (ceramics), and Poppy Treffry (textiles). We’re told to expect images of these limited edition pieces in the next few weeks, so we’ll post them here asap. – Ellie


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